Exciting News for Obi!

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There are big months, and there are BIG months – and to say that August was one of the biggest for Obi would definitely be an understatement! After working with our incredible PR firm, we launched our first major press release to introduce Obi to journalists, online publications and more. While we’ve always been excited about Obi and everything our robotic companion can do – we were floored by how many notable publications picked up our story to share with their readers, listeners and subscribers. After just a few weeks, we had over 40 articles written about Obi from acclaimed publications like Digital Trends, CNET and even NPR. Not only did they all have positive things to say about how Obi can help people lead more independent lives, but they also shared a little bit more about the story of DESiN and how Jon’s passion for helping his grandfather lunched Obi into the device it is today.

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From radio shows to viral Facebook videos, it’s been a wild ride the last few weeks as we saw Obi get picked up by press across the nation. One of the most exciting press placements we received was a radio interview with NPR. Jon had his radio debut, sharing a the story of how Obi has been a labor of love for the past 6 years –  starting with a simple idea to help his grandfather (who was diagnosed with a neuromuscular degenerative disease similar to Parkinson’s) feed himself, to becoming an R&D 100 awards finalist today. It was pretty incredible hearing Obi’s story on a national program, and we’ve been excited by all the positive feedback we’ve received from people across the country learning about Obi for the first time.

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Another exciting moment was seeing our Obi introduction video picked up by NowThis Future, a popular social news source, and viewed over 990K times. Other publications like Yahoo, Amazon, and  UNILAD Tech also picked up stories about Obi, sharing our video across social media and introducing our robotic companion to new audiences. Although it’s been years in the making, the last few months have been quite an exciting adventure – and we’re happy to be able to share our journey with even more people that could benefit from our device. We’re hoping this is just the beginning – and we promise to keep you updated on all other exciting developments. Make sure to follow along with us on Facebook and Twitter– and don’t forget to share this article with someone who you think would love to learn more about Obi too!

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Snapshot of the Obi self feeder from the front shows the arm and spoon in position over the plate.

The Useful Robot Revolution Is Here

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When you look around your city, your neighborhood and even your own home, you might discover that robots are all around us in more ways than you’ve realized. From the Roomba in your living room to the technology used in manufacturing every day products – robots continue to be on the rise as technology evolves. But how many of these robots provide value to us in truly meaningful ways? While we have robots that can dance, play and entertain, there are so many incredible innovations that robots could bring to the table in terms of health and home care, personal assistance and more.

As the robotics field continues to evolve, a new interest in helpful consumer robotics has emerged, creating robots on a consumer scale rather than those that cost hundreds of thousands of dollars to singularly produce. While we’d all love a $150,000 robot to help us fold our laundry or prepare food, the current model isn’t sustainable to help people on a mass scale. We know the need is there to have robots provide value to people every day – and now the new robotics revolution to create useful robots is changing the industry to provide value beyond the more traditional robots of old.

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Robotics pioneer Rodney Brooks (infamously known for creating the Roomba and roadside bomb disposing PackBot) agrees with us – and recently shared with the BBC how he’d like to see the industry move from championing “cute” robots to instead focus on creating useful robots that help individuals lead healthier, more productive lives. While he himself has created some of the most helpful robots in recent history, he hopes to see great advances in assistant robots for baby boomers and disaster response robots in the near future. He tells the BBC, “No one wants cute robots – it’s all about doing real tasks to make people’s lives easier.” Clearly, we couldn’t agree more!

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We’re proud to be pioneering Obi as a dignified dining companion, creating a robotic product that’s not only useful to those living with disabilities or medical conditions, but is also affordable to customers for personal use. Useful robots are here to stay, and we’re excited to be pioneering robotic technology that not only looks beautiful, but works beautifully too. We anticipate that useful robotic assistants will continue to be on the rise in the coming years – whether in the form of personal assistants, task managers, or health care assistants, and we’re excited to be at the forefront of the technological curve here at DESiN. While Obi’s our first ground-breaking product, we anticipate that this is only the beginning of creating innovative and meaningful products that not only help individuals, but also our society as a whole.

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PRIVACY POLICYTERMS & CONDITIONS

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© 2016 Obi. All rights reserved.

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